Now on the look out for other TOS, End User Agreements, and B2B contract for #AIprovisions and data scraping Honored that my opinion posted yesterday, led to a. Trishla Ostwal 1y Edited Life is interesting when it comes around in a full circle. Martin to finish writing the fantasy novel series the show was based on, A. com; Trishla is an Adweek staff reporter covering tech policy. com; Trishla is an Adweek staff reporter covering tech policy. So he started running as a. Meta Platforms Inc. By Trishla Ostwal In its NewFronts presentation today, Snap announced a slew of new ad solutions for marketers available across the platform, alongside content partnership opportunities for brands. By Trishla Ostwal . com; Trishla is an Adweek staff reporter covering tech policy. Trishla Ostwal 1w Report this post 🚨 According to industry execs, the 5% figure is viewed as rather conservative, and the actual inflation rate during search auctions can exceed. Trishla Ostwal’s Post Trishla Ostwal 1d Report this post Report Report. Recommended articles Popular Now. As more brands enter the metaverse—a loosely defined term for immersive, virtual platforms—marketers are serious about exploring revenue opportunities, but critical to. trishla. Recommended articles Popular Now. By Trishla Ostwal. 70% of people who experience a lack of relevancy with ads are often spammed and receive inaccurate information in brand communications, according to a report by customer. Recommended articles Popular Now. By Trishla Ostwal . Apple’s Holiday Ad Is a Modern-Day Scrooge Tale in Stop Motion. com; Trishla is an Adweek staff reporter covering tech policy. Coca-Cola’s Holiday Campaign Gets a Generative AI-Powered Makeover. The Open App Markets Act could potentially become a law this year. Ron Wyden’s (D-OR) inquiry earlier this summer about the threat posed by foreign spies. By Trishla Ostwal . trishla. ostwal@adweek. Recommended articles Popular Now. 125 billion (€4. On a fine fall day in November last year, CEO of kitchenware company Made By Gather, Shae Hong, messaged TikTok influencer Sophie Jamison, or Sophie. By Trishla Ostwal . saw a 17% increase from the second quarter of 2023 to the third quarter, rising from 115,000 to 134,000 across Google Play. By Trishla Ostwal. Recommended articles Popular Now. This comes as an initiative to provide. By Trishla Ostwal . The transcript below is edited and condensed for clarity. By Trishla Ostwal . com; Trishla is an Adweek staff reporter covering tech policy. Exclusive: BuzzFeed Inc. Journalist and photographer based in New [email protected] Trishla Ostwal. (She/Her) Tech Policy Reporter, Adweek. On a fine fall day in November last year, CEO of kitchenware company Made By Gather, Shae Hong, messaged TikTok influencer Sophie Jamison, or Sophie. S. R. Recommended articles Popular Now. California lawmakers passed a distinctive bill designed to improve the online safety and privacy of children in the absence of federal law. There’s been an increase of 72% in requests from people to companies to modify or delete their data over a year. Voice. Talking about data management and measurement back in 1995 was a very different conversation from today. The already fraught relationship between tech giants and news publishers is getting more complex, thanks to generative artificial intelligence, which is busy upending the media. By Trishla Ostwal. —Trishla Ostwal. The California Age-Appropriate Design. com; Trishla is an Adweek staff reporter covering tech policy. In his State of the Union Speech last night, President Biden called on Congress to pass legislation that limits big tech firms from collecting and using children’s data [email protected] billion on Thursday by Italy’s competition regulator, the Autorità Garante della. com; Trishla is an Adweek staff reporter covering tech policy. Podcast Producer of the Year, Best Storytelling Podcast. February 22, 2022, 5 PM . Previously, companies like Cuebiq, Foursquare and Precisely PlaceIQ found themselves caught in the webs of bad actors who harvested user data in places. The law could inversely raise CPMs and cause inflation for ads that would ideally run between 10. ostwal@adweek. You’d be right for thinking that the metaverse—once the buzziest term in the industry—is dead, given the number of headlines since, at least, last September claiming such. In its Q2 earnings report this morning, Twitter reported a decline in its revenue of $1. Indeed’s revenue comes from employer sign-ups. Recommended articles Popular Now. com; Trishla is an Adweek staff reporter covering tech policy. The policy. lawmakers and stakeholders are discussing the finer details of a proposed federal privacy law showing there is momentum on a long-promised effort to give people more control. Find Trishla Ostwal's email address, contact information, LinkedIn, Twitter, other social media and more. By Trishla Ostwal. Consumer product gift guides are seasonal standards for many print and online publications, and are a unique opportunity for your clients to gain quality media exposure that can have a real impact on sales and awareness. Announces Strategic. By Trishla Ostwal . By Trishla Ostwal December 6, 2021. com. Forrester’s 2024 Predictions: AI Underpins Agencies’ Shifting. NWSL Strikes Unprecedented $240 Million 4-Year TV Rights Deal. The most relevant issues in the order for marketers are deepfakes, data privacy and AI in the workplace. Exclusive: BuzzFeed Inc. com; Trishla is an Adweek staff reporter covering tech policy. By Trishla Ostwal With nearly four weeks left to this year’s Midterm elections, slated for Nov. In its annual report issued last Thursday, the social. Thursday night, EU. Leadership & Talent Microsoft Appoints New CMO as It Focuses on the 'Era of AI' CMO Chris Capossela leaves after 32 years Microsoft By Trishla Ostwal After a 32-year run, Microsoft’s chief. and Associated Press wrote to leaders of the Senate. Recommended articles Popular Now. com; Trishla is an Adweek staff reporter covering tech policy. As privacy regulations proliferate, companies are looking at how privacy can become integral in the design of products and systems. Trishla previously worked in digital advertising and social media analytics and switched to journalism to. Follow. More Info. , Converse claimed its handle, marking its entry on the Twitter. By Trishla Ostwal . Apple’s Holiday Ad Is a Modern-Day Scrooge Tale in Stop Motion. trishla. The bill—the farthest a federal privacy bill has gone—marks a collective effort to regulate ad tech. For her beat, Ostwal focuses primarily on big tech, reporting on privacy and security, antitrust,. By Trishla Ostwal The trend of using cinema ads as a performance marketing channel is gaining traction among advertisers, especially for brands like Monster. By Trishla Ostwal Despite industry-wide moves to figure out alternatives to third-party cookies, before Chrome’s 2023 deadline, marketers are not ready to break their cookie. A report from non-profit Mozilla finds certain operating systems control browser choice by using convoluted processes to nudge consumers to use their own browsers, rather than allowing them to choose freely. com; Trishla is an Adweek staff reporter covering tech policy. Microsoft will soon charge businesses $30 each month per a user for its generative AI features in its Office products such as Excel, PowerPoint and Word, the company announced. m. However. As the CEO of a holding company agency and one of the few Asian American women leaders in the industry, Butler’s commitment to DEI goes far. ostwal@adweek. Recommended articles Popular Now. Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that’s led to a focus on growing online audiences. Trishla is Adweek's tech policy reporter covering big tech through the lens of privacy and security, data protection, regulation, antitrust and more. The first time Sasha Luccioni applied for a position at Hugging Face—the AI startup now valued at $4. She is a recent graduate of Columbia University School of Journalism. The vertiginous drop in the stock market had brought Wall Street to its knees. P&G’s Marc Pritchard Challenges Marketers to Pursue Growth in New Ways. February 22, 2022, 5 PM . By Mark Stenberg & Trishla Ostwal . This was nearly three years [email protected]@adweek. The proposal appears to be moving. By Trishla Ostwal . Recommended articles Popular Now. Google antitrust trial has cast a glaring spotlight on the revenue-sharing deal between Google and Apple-worth a reported. trishla. The Federal Trade Commission (FTC) announced a settlement of $2 million with OpenX, the programmatic advertising company, for allegedly collecting personal [email protected]@adweek. The 130-year-old brand is opening its vault to the public via Create Real Magic, an artificial intelligence-powered holiday card generator. Succession. By Trishla Ostwal . By Trishla Ostwal . Trishla Ostwal. The ruling sets a precedent for content creators. Nike Names New CMO to Help Write Its Next Chapter; Angel Reese Is Taking Her. S. Section 230, the provision in 1996’s Communications Decency Act that offers immunity to tech platforms for the third-party content they host, has dominated arguments at the. The boom in generative artificial intelligence has brands grappling to benchmark themselves against others and struggling with how to move forward with tangible use cases. By Trishla Ostwal . Trishla Ostwal - [email protected] Ostwal reposted this Report this post Adweek 1,373,975 followers 1mo Against the backdrop of this excitement is apprehension over how AI will impact certain human jobs. 1mo Edited. Some, including the U. That’s mostly due to questions. The clamor to split up Google’s ad-tech business got a lot louder (and more specific) this week. By Trishla Ostwal. The pandemic was tough on the theatre industry. While Microsoft’s swift hiring of Sam Altman could boost its position as the frontrunner in the race of AI, there are unintended consequences that will benefit Google’s. Millions of customers - including the fastest-growing startups, largest enterprises, and leading government agencies - are using AWS to lower costs, become more agile,. com; Trishla is an Adweek staff reporter covering tech policy. today, Adweek can exclusively share—aims to offer a social media alternative to hate speech and misinformation. Trishla previously worked in digital advertising and social media analytics and switched to journalism to. Alphabet Inc’s Google has allegedly offered concessions to spin off its ad-tech business in an effort to ward off a second U. com; Trishla is an Adweek staff reporter covering tech policy. @trishlaostwal; trishla. 5 billion—she was rejected. ostwal@adweek. After years of ongoing court battles, the Irish Data Protection Commission (DPC) sent a draft decision to its European counterparts opening a process of consultation that it. By Trishla Ostwal. There, she wrote a wide range of stories on everything from the psychological impact of evictions to lead exposure in New York City to migration. By Trishla Ostwal . By Trishla Ostwal . By Trishla Ostwal . They cover topics like social media, vide. 5 billion—she was rejected. With artificial intelligence making swift advancements every day, the metaverse—recently presumed “ dead ” in the industry—is silently enabling brands to bridge physical. Now, numbers are emerging on how environmentally beneficial AI is. Apple’s Holiday Ad Is a Modern-Day Scrooge Tale in Stop Motion. com and Burger King, driving revenue. Most brands believe the future without third-party cookies will have a moderate or large impact on how they acquire customers, and their ability to deliver quality customer. Wade has urged companies to adopt certain policies, such as reimbursing travel expenses for staffers seeking abortion care. By Trishla Ostwal. By Trishla Ostwal. com; Trishla is an Adweek staff reporter covering tech [email protected] Trishla Ostwal’s professional profile on LinkedIn. By Trishla Ostwal . With the Hollywood writers strike. Apple’s Holiday Ad Is a Modern-Day Scrooge Tale in Stop Motion. Back Submit. View Trishla Ostwal’s professional profile on LinkedIn. California’s hotly debated Delete Act (SB 362), if passed, could upend the ad-tech data broker market. trishla. Recommended articles Popular Now. Apple’s Holiday Ad Is a Modern-Day Scrooge Tale in Stop Motion. v. More than 95,000 people reported about $770. By Trishla Ostwal. When expanded it provides a list of search options that will switch the search inputs to match the current. Excited to announce my next big adventure at Adweek as a tech policy reporter! 81 9 Comments. By Trishla Ostwal . Home improvement retailer The Home Depot’s Canada arm was found sharing people’s in-store purchase e-receipts with Facebook owner Meta without the knowledge or consent of. Currently doing grad school things at Columbia Journalism School. Civil Rights Attorney, Michael Sussman submitted a letter to the U. com; Trishla is an Adweek staff reporter covering tech policy. trishla. . com. By Trishla Ostwal 2020 was the year of life-altering global events. com; Trishla is an Adweek staff reporter covering tech policy. com; Trishla is an Adweek staff reporter covering tech policy. By Trishla Ostwal A report from non-profit Mozilla finds certain operating systems control browser choice by using convoluted processes to nudge consumers to use their own browsers, rather than. There has been an increase of 72% in requests from people to companies to modify or delete their data over a year, according to a report by privacy management company [email protected]; Trishla is an Adweek staff reporter covering tech policy. trishla. A 2021. In addition to the looming demise of the cookie, myriad incoming state privacy laws will be a challenge for advertisers. Accept Cookies. Monisha Dey. Recommended articles Popular Now. By Trishla Ostwal . trishla. Recommended articles Popular Now. By Trishla Ostwal . Coca-Cola has rolled out its third generative AI initiative of the year, this time as part of a global holiday campaign. LinkedIn is the world’s largest business network, helping professionals like Trishla Ostwal discover inside connections to recommended. com; Trishla is an Adweek staff reporter covering tech policy. Today, actress, producer and Web3 innovator, Mila Kunis and media entrepreneur and superhero creator, Sharad Devarajan announce the launch of a multi-platform global. By Trishla Ostwal . By Trishla Ostwal . S. 30 p. trishla. Ad-blocking apps in the U. Recommended articles Popular Now. By Trishla Ostwal . The research also found many think they can choose their web browser, but are often stuck with the software that is pre. This week, BBB National Programs’ privacy watchdog, the Digital Advertising Accountability Program (DAAP), issued a new compliance warning regarding the practice of. Pink Card. The government body of the European Union, the European Commission, is facing a lawsuit over an alleged data breach related to transferring personal data from Europe to the U. Brands yet to explore gen AI are confronted with a knowledge gap and. C. @trishlaostwal; trishla. com; Trishla is an Adweek staff reporter covering tech policy. Among its early benefits, generative AI has proven to save time in the campaign creation process and speed up ad optimization for marketers. Period tracking app Flo launched an Anonymous Mode that lets people use the app without linking it to their name, email address or IP address, as a direct response to privacy. The decentralized app was made available for pre-order, although not. Leadership & Talent Microsoft Appoints New CMO as It Focuses on the 'Era of AI' CMO Chris Capossela leaves after 32 years Microsoft By Trishla Ostwal After a 32-year run,. When theaters reopened in September 2021, trade association the Broadway League turned to augmented reality to capture theatre. She will leave in the fall but will. The Markup Hottest in Tech. By Trishla Ostwal. On Wednesday, a new bipartisan bill was introduced in Congress that would let the Federal Trade Commission (FTC) regulate how social media companies, like Meta, address the. There, she wrote a wide range of stories on everything from the psychological impact of evictions to lead exposure in New York City to migration. The Coco-Cola Company By Trishla Ostwal Coca-Cola has rolled out its third generative AI initiative of the year, this time as part of a global holiday campaign. In the coming weeks, Google plans to launch tools that highlight local and regional journalism covering political campaigns and races. Buffalo Weather Anchor Maria Genero Leaving NBC Station in December. By Trishla Ostwal U. By Trishla Ostwal Google parent company Alphabet announced second-quarter revenue of [email protected] Trishla Ostwal . com; Trishla is an Adweek staff reporter covering tech policy. A journalist with experience in print, digital content and audio stories. By Trishla Ostwal . trishla. Trishla Ostwal 1w Report this post 🚨 According to industry execs, the 5% figure is viewed as rather conservative, and the actual inflation rate during search auctions can exceed 100%. trishla. In the last 12 hours, EU officials have agreed on two landmark rules: the Digital Markets Act and the revival of the transatlantic deal with the U. LinkedIn is the world’s largest business network, helping professionals like Trishla Ostwal discover inside connections to recommended. Coca-Cola’s Holiday Campaign Gets a Generative AI-Powered Makeover. com; Trishla is an Adweek staff reporter covering tech policy. com; Trishla is an Adweek staff reporter covering tech policy. S. @trishlaostwal; trishla. Mar 12, 2019— Trishla Ostwal. By Trishla Ostwal. S. trishla. By Trishla Ostwal. Support science literacy this Giving Tuesday. Walmart Reunites Mean Girls Cast for Black Friday Ad Campaign. No one likes an uninvited guest showing up at a private party and snooping on every conversation. Follow. By Trishla Ostwal. com; Trishla is an Adweek staff reporter covering tech policy. The DSA is a part of a two-fold blow by the EU to address the challenges posed by the emergence of tech giants, writes Trishla [email protected] Ostwal is a recent graduate of Columbia University School of Journalism. By Trishla Ostwal If it feels like we’ve been talking about the death of the cookie for years, it’s because we have. —Trishla Ostwal. By Trishla Ostwal. By Trishla Ostwal . Recommended articles Popular Now. The digital transition has proven bittersweet for many female journalists, as some of the same qualities that make the internet such a valuable tool [email protected] Trishla Ostwal . S. By Trishla Ostwal . ostwal@adweek. By Trishla Ostwal. Google first announced its decision to sunset third-party cookies in 2020, but just last week, pushed its plans again until 2024. S. Trishla Ostwal is a recent graduate of Columbia University School of Journalism. 19 billion in 2021 earnings, blaming it on the ongoing Elon Musk. For all marketer excitement about the capabilities of data clean rooms, there has been a growing misconception that the data within them is automatically privacy safe. com; Trishla is an Adweek staff reporter covering tech policy. By Trishla Ostwal Ruffled by the industry’s lobbying efforts to weaken legislative privacy laws, D. com; Trishla is an Adweek staff reporter covering tech policy. By Trishla Ostwal . By Trishla Ostwal Facebook, TikTok, Google, Twitter, Microsoft and other technology companies are preparing to join Europe’s anti-disinformation code to curb the spread of fake news and propaganda. Journalist and photographer based in New York. Beyond the Twitter thread from head of sales Chris Riedy at Cannes Lions, the platform has initiated a. Here are the spots that aired during the first half of the game through halftime. trishla. As seen in: Adweek, Medium, Flipboard, The Epoch Times, Science News, NewsBreak, Science News for Students. The Pentagon has implemented several methods to block digital ads in response to Sen. By Trishla Ostwal . Recommended articles Popular Now. For her beat, Ostwal focuses primarily on big tech, reporting on privacy and security, antitrust, data protection and regulations. ostwal@adweek. This year started on a musical note for Mastercard with the launch of the Mastercard Artist Accelerator in April, a Web3-based program supporting emerging artists. S. Olivia Morley. I spoke with Wendy Batchelder on how her experience has prepared her to guide Salesforce to mature its data management practices. How I grew @natures on Instagram from 100,000 followers to 1,200,000 in 4 months. Ahead of the 2024 elections, Microsoft-owned ad-tech firm Xandr will no longer allow political ads to run on its platform, according to an email obtained by Adweek. Blog; Public Relations Reporter Q&A Series: A Quick Chat with Yahoo Finance’s Alexandra Canal. Trishla Ostwal reposted this Report this post Adweek 1,374,328 followers 1mo Against the backdrop of this excitement is apprehension over how AI will impact certain human jobs. Brands yet to explore gen AI are confronted with a knowledge gap and. 10:00 AM – 10:50 AM EST. Monisha Dey. By Trishla Ostwal . The constant tug-of-war between the U. com; Trishla is an Adweek staff reporter covering tech policy. There, she wrote a wide range of stories on everything from the. By Trishla Ostwal . Read writing from Trishla Ostwal on Medium. Yesterday, Mar. Having accepted the position as an associate. Meta Platforms Inc. trishla. Coca-Cola’s Holiday Campaign Gets a Generative AI-Powered Makeover. Recommended articles Popular Now. trishla. In May this year, WPP partnered with chipmaker Nvidia to create ads using generative artificial intelligence. Trishla Ostwal/Meta. By Trishla Ostwal December 6, 2021 at 7:00 am Virginia’s Tangier Island is rapidly disappearing. Coca-Cola’s Holiday Campaign Gets a Generative AI-Powered Makeover. By Trishla Ostwal. In the age of digital scams, a new threat is casting a shadow over the world of online gaming in the form of bots driven by artificial intelligence. But Sara Moorthy has been working in the industry long enough to see it. 125 billion) antitrust fine by a top European court after the regulators found major violations in how the tech giant. The changes have different requirements for ads based on region. Spencer J. trishla. Recommended articles Popular [email protected] billion, up 13% from the same period last year, but missing estimates of $70. By Trishla Ostwal . By Trishla Ostwal. Recommended articles Popular Now. By Trishla Ostwal. In meetings with agency and brand leadership this week, Elon Musk, Twitter’s new owner, has been receptive to concerns about hate speech on. Amid the flurry of generative AI developments, Adweek’s weekly AI Watch roundup captures the latest news, regulatory proceedings and business developments revolving around. By Trishla Ostwal . For some publishers, that’s playing out on their sites, but with more. Built on the combined capabilities of GPT-4 and Dall-E 2, within. Apple’s Holiday Ad Is a Modern-Day Scrooge Tale in Stop Motion. Twitter is taking advertiser concerns about brand safety more seriously. Agency holding groups, including WPP’s Ogilvy, IPG, Omnicom Group and Havas, are taking a more strategic approach to how they use generative artificial intelligence. A journalist with experience in print, digital content and audio stories. com; Trishla is an Adweek staff reporter covering tech policy. Recommended articles Popular [email protected]. But political marketers are missing an opportunity to [email protected] Trishla Ostwal . ostwal@adweek. @trishlaostwal; [email protected] Trishla Ostwal . Five states—California, Virginia, Colorado. As regulatory pressure continues to mount on tech firms, the Interactive Advertising Bureau (IAB) has named Lartease Tiffith as its executive vice president for public. Announces Strategic. With artificial intelligence making swift advancements every day, the metaverse—recently presumed “ dead ” in the industry—is silently enabling brands to bridge physical. Amazon’s Holiday Ad Celebrates Friendship and Memories with a Beatles. The first newspaper lawsuit filed in January 2021 by HD Media, a company that owns several newspapers in West Virginia, has created ripples across the country,. This week, Texas became the 10th state—and the fifth state this year—to pass a consumer privacy bill that gives the state’s residents more control over their data. By Trishla Ostwal . The Winter Symposium is an opportunity for Strategic Communication students, faculty and alumni to come together for a day of thought-provoking ideas and leadership development. ’s health and beauty retailer, Boots, has partnered with data platform InfoSum to help it target audiences in privacy-safe ways across the platform’s media ecosystem. By Trishla Ostwal . By Trishla Ostwal . By Trishla Ostwal. The. Eighteen of them had vague. The Markup Hottest in Tech. There, she wrote a wide range of stories on everything from the. The company, owned by Chinese tech company. By Trishla Ostwal. m. Staying abreast with the smorgasbord of gen AI tools in the market is one challenge. Back Submit. “I wasn’t what they. A couple weeks back, PAN Team Media sat down on a Friday afternoon to chat with Adweek tech policy reporter Trishla Ostwal. Covid-19 swept across the world, Joe Biden was elected U. On Thursday at 8 a.